PDS

Quantity - Example

We estimate that ten million households have gardens, of which 30% have a lawn, and that 30% of these households would want to trim the lawnís edge. Still, only 60% of these households would be prepared to buy a lawn-edge trimmer. If the proposed design captures 10% of this market, and people replace their trimmers every five years, this works out at 10,000 trimmers per year.

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